How to Create The Narrator voice Over Trend for TikTok and Instagram
Want to jump on this Trend?
You know that trend where a super chill “narrator voice” explains what’s happening in a video—usually with a little humor, self-awareness, or storytelling flair? Yeah, that one. 🔥
If you’ve been wanting to jump on the Narrator trend but didn’t know how to actually create one for your niche, you’re in the right place. Whether you’re a coach, content creator, or small biz owner, this fun trend is gold for brand-building and engaging your audience—and we’re breaking it down step by step.
What Is the Narrator Voice Over Trend?
The format is simple:
🎥 A clip of something happening (could be you working, packing orders, reacting to a comment)
🎙️ A voiceover that plays like a third-person narrator
✨ Bonus points for sarcasm, storytelling, or surprise endings
It works because it adds story, emotion, or humor—three things that stop scrolls and increase watch time (source: Later).
How to Do the Narrator Trend in CapCut
CapCut makes this trend super easy—even if editing makes your brain hurt.
👉 Here’s your step-by-step:
Record or upload your video
You can shoot in TikTok, your phone’s camera, or directly in CapCut.
The video should show a clear action or moment that a narrator could describe.
Open CapCut and create a new project
Import your video clip.
Trim if needed—keep it short and sweet (7-15 seconds works great).
Add the narrator text
Tap Audio → Text to Audio
Type your narrator lines or full script (see scripts below!)
Place the text where it’s visible but not covering anything important and adjust the caption sizes.
Select your narrator voice
Select the “Narrator” or “Calm” voice (varies by region) or any voice you prefer — I used the Movie Trailer for mine
Adjust volume and speed if needed (don’t overdo, I slowed mine down to 0.9).
Export and upload
Save the finished video to your camera roll
Upload to Instagram Reels, TikTok, or both
Don’t forget a juicy caption and relevant hashtags!
PRO TIP: If you’re not a very advanced editor, keep your Reels short.
If you want to make a longer video, with lots of different clips, I recommend you record your own voice reading the script first, edit to time to that, then you create the narrator voice over. That’s because CapCut will automatically split the voice files for every line and it will be hard to edit clips around.
Can I Do It Without CapCut?
Yep! If you prefer staying in-app, here’s how to create the trend using TikTok or Instagram directly:
👉 In TikTok:
Upload your video
Tap Text → Add your narrator line
Tap the text → Text-to-Speech
Choose a narrator-style voice (try "Narrator" or "Serious")
👉 In Instagram Reels:
Your best bet is to use CapCut, InShot, or TikTok to add the narration, then upload to Reels
Instagram’s Brand new Editing App, Edits still doesn’t offer this capabilities either.
Use the Trend to Actually Say Something
Trends are fun, but trends + strategy? That’s where conversions happen.
Here’s how different business owners can use this trend to connect with their audience:
🔥 Coaches: Narrate the moment your client has a breakthrough on a Zoom call
🔥 Makers: Show yourself packing an order with the narrator describing the product in a fun way
🔥 Social media managers: Narrate your thought process while creating content or reviewing client edits
🔥 Product-based businesses: Use the narrator to describe a chaotic or funny behind-the-scenes production moment
Love creating Reels? Enter your favorite Reels into The Reelies Awards. Now accepting entries from U.S. and Canada residents (must be 21+ to enter). Enter your Reels! 🏆
Your Plug-and-Play Script Template 🎤
Feeling stuck on what to say? Try this example:
This is [your name]. [Your Name] thought it would be a chill day.
She was wrong.
It was launch week.
And she had not scheduled a single email.
Or…
This is [your name]. She’s pretending to work.
But she’s actually scrolling the internet for cute spring dresses.
Again.
💡 Just fill in your scenario or tweak the tone to match your brand vibe.
Don’t Want to Write It Yourself? Use this AI prompt
Here’s a prompt you can copy/paste into ChatGPT, Gemini or your AI tool of choice, to get your own narrator script:
“Act like a movie trailer writer. Write a 30-second TikTok narrator-style script in third person for a [insert your business type]. Make it funny, self-aware, and relatable. Use the format of the popular narrator voice over trend on TikTok. Example: ‘This is Jessica. Jessica is a content creator with 10 years of experience. Jessica thought batching her content would take 30 minutes. It’s been four hours. Please ask me any details about myself you may need to complete the script’”
Use that, tweak the lines, and go for it!
A fresh take on this Narrator trend
We did our own take of this trend. Instead of creating a video about myself. I created a classic action movie trailer to promote Your Template Club, our content membership, and I love how it turned out.
AI Prompt for the In A World Narrator Voice Over Trend
Act like a movie trailer writer. Write a 30-50 second dramatic “In a world…” style movie trailer script for an Instagram Reel to promote my business. Use the narration style of Don LaFontaine, with overly dramatic movie voice energy. The vibe should be dramatic but cheeky (think Jerry Seinfeld’s Comedian trailer or Don LaFontaine movie trailers). End the script with a bold, over the top and funny CTA.
– My business name is [insert business name]
– I help [who you serve] with [what you help them do]
– The problem my audience struggles with is [insert main problem]
– My solution is [insert your offer or method + sales page link]
👉 Copy this and upload it to ChatGPT, Gemini, Canva Magic Writer, or your AI tool of choice to create yours.
Want To Create Content Consistently without having to worry about design or come up with what to post?
If you’re jumping on the trend train, don’t stop at just one video. Your audience loves consistency—and that’s where Your Template Club comes in.
We give you done-for-you Instagram post templates with:
👉 Customizable Canva graphics
👉 Plug-and-play captions
👉 Monthly content packs and AI Assistant already trained to customize it for you!
TL;DR – How to Create the Narrator Voice Trend
👉 Use CapCut for the easiest text-to-speech narrator voice
👉 Add short, clever lines of third-person narration
👉 Use the trend to show your process, tell stories, or share BTS
👉 Try our script template or ChatGPT prompt to make it easier
👉 Keep your visuals on-brand with Your Template Club
Try our Reels Templates for FREE
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Manu Muraro is the founder of Your Social Team, which helps small entrepreneurs grow their business through content marketing, especially email and Instagram.
In 2021 Manu launched Your Template Club, one of the first Canva Template for Instagram subscriptions in the world to provide social media managers and small business owners with content templates designed for engagement.
Manu has also more recebtly started the first Instagram Reels Award Show, The Reelies Awards and an email marketing membership, Your Inbox Team.
Born and raised in Brazil, Manu moved to the U.S. in 2000 right out of college to work for Cartoon Network, where she made an award winning career in creative and strategy.